Lora AI assistant
Lora turns a spoken or typed sentence into CRM work, prepares your daily priorities in Lora Today, researches companies, answers questions about your pipeline and coaches every deal with proven sales methods. She learns from the knowledge you approve – and always asks before she changes anything.
Lora
Listening…
You
Lora, add Anna Berger from Hofmann Logistics. She wants a demo next week.
Lora
I've prepared a new lead in your Sales funnel and a task to schedule the demo. Create both?
Result in NextCRM · Lead + task · Example
Anna Berger · Hofmann Logistics
You: Yes, do it.
Lead and task created
Lora Today
Each morning Lora checks your leads, messages, tasks, meetings and quotes with fixed rules and prepares a short, ranked list. Every card shows the records it is based on and a prepared next step. You approve, Lora executes.
Example: Lora Today lists three priorities. The first one – a customer whose message has no recorded reply – shows its two sources and a prepared e-mail draft, which is approved and Lora saves it as a draft. Nothing is sent.
Lora Today
Example data
11 fixed rules check data your CRM already holds and combine it into one list – the highest priority first.
Each card links to the records it is based on and explains why it is on your list.
Lora prepares the next step: a task, an e-mail draft, an e-mail, a note or a new due date. Edit it or let Lora write it with AI, approve it – and Lora executes it.
A call plan based on a sales method that fits the situation – discovery, value, negotiation, customer care, re-engagement or MEDDICC for larger deals.
Sales reps see their own leads, managers see the whole team. Admins decide what Lora Today may do.
“Create a lead for Marco Rossi, phone +39 333 1234567.”
“Remind me to send the proposal to Hofmann tomorrow at nine.”
“Set up a funnel for webinar sign-ups with four stages.”
“Create a contact form for our website and connect it to the Webinar funnel.”
“Draft a follow-up e-mail to Anna about yesterday's demo.”
“How many leads came in this month?”
“What needs me today?”
“Research Hofmann Logistics.”
“What's the win chance for Hofmann Logistics?”
“Invite Julia to the team as Sales Manager.”
“How do I connect WhatsApp?”
“Which customers are at risk?”
“What's the forecast for this quarter?”
“Prepare a quote for Hofmann Logistics.”
“Send Anna my booking link.”
“Add Marco to the follow-up sequence.”
Lora handles 221 actions for you – across leads, pipelines, tasks, meetings, quotes, booking pages, customers, campaigns, sequences, your team and settings. Many frequent questions are answered instantly, without an AI call. Just say what you need.
Speak or type in your own words – in any of the 11 app languages.
She finds the right records, fills in the details and shows you a confirmation card.
One click or a spoken “yes”. Changes always need your OK, and destructive actions are never confirmed by voice alone.
Learns your business
In Feed & Seed, admins and sales managers add product sheets, price lists, processes and FAQs. Anyone can suggest knowledge with “Remember this”. Every entry is safety-checked and reviewed before Lora uses it – so she gets smarter without ever learning the wrong thing.
Preloaded expertise
Lora brings field-tested sales logic to every conversation, so even new team members follow best practice from day one.
Playbooks are written in English; Lora applies them in your language.
Deal Coach prepares a call plan for every lead – goal, questions, possible concerns, the next step to agree and what to avoid – based on the method that fits the situation.
Voice
Talk to Lora with push-to-talk (Alt + L), a long press on mobile or hands-free mode that ends when you say “Lora stop”. Speech recognition and Lora's natural voice are powered by Google Gemini and work in many languages.
Voice is included in Enterprise and available on every plan with a Managed Voice add-on. On Business and Agency – or with the BYOK add-on – your own Google Gemini key also covers voice; then no voice add-on is needed. Typing to Lora works on every plan. Pricing
Your AI, your choice
Every plan includes managed AI credits (one credit is worth $0.01). On Business, Agency, and Enterprise (or with the BYOK add-on) you can connect your own Google Gemini, OpenAI, Anthropic Claude or xAI Grok key – the provider then bills you directly.
Safe by design
Every change goes through a single-use confirmation that expires after five minutes.
Lora can only open pages and run actions your role is allowed to use.
Messages, files and tool calls pass the application firewall, including prompt-injection checks.
Your documents and leads are only used inside your workspace.
Launching soon
Early sign-ups get access first. We send one e-mail when doors open – then Lora takes over your busywork from day one.